Paid media built around attribution, acquisition efficiency, and full-funnel strategy. We start every potential engagement with a series of strategy sessions to understand your business and decide if we're the right fit.
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Every business needs advertising, but not every business gets it right. Running ads isn't just about putting your message in market. It's about placing it in front of the right people, at the right time, in a way that drives meaningful action.
The real value comes when those actions translate into measurable outcomes, with clear attribution and the right processes to convert interest into revenue.
That's why ads.expert exists. We help you close the entire loop, aligning strategy, execution, and follow-through so your growth isn't left to chance.
Delivering measurable and meaningful business results globally.
We measure every engagement against a single standard: pipeline. Every engagement starts with a clear goal and ends with numbers you can take to your board.
B2B SaaS · Search Infrastructure · France
EdTech · Higher Education · United States
Health & Fitness · D2C · United States
E-commerce Logistics · Turkey · UK · Germany
"A true Swiss army knife — problem-solver, quick learner, with total ownership mentality. If you need someone who can wear multiple hats and get things done, he's that person."
"What sets him apart is his ability to think outside the box, constantly testing new ideas and strategies. His efforts have directly improved our ROI on ad spend, making a measurable impact on our overall performance."
"Nilay took full ownership of the campaigns, infrastructure, and reporting. With that level of ownership and proactivity, it genuinely felt like having a full-time in-house performance specialist."
"Nilay is incredibly helpful and proactive, often anticipating needs before they arise. He's also highly dependable, delivering on time and maintaining clear communication throughout."
"He didn't just generate leads; he generated the right leads. In just over a year, we grew our UK client base by over 300%. He thinks commercially, not just creatively, and shapes his strategy accordingly."
"Under his management: a 50% drop in CPL, 35% reduction in CAC, and a 7% SAL rate for paid search. Some of the strongest results our team has seen across a $100K+ monthly ad budget."
"He has the growth and hustling mindset. He helped streamline our strategy and took initiatives to build new channels. We started our B2B leads funnel due to these initiatives."
"Nilay authored multiple Acquisition Impact Reports and bridged gaps in HubSpot and Dreamdata reporting that improved our marketing decision-making. He elevates the teams around him."
We begin with two deep-dive consultation calls to understand your growth stage, your channels, and whether ads.expert is the right fit. No retainer until we're both certain.
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